STORYTIME HANGOUT (penguin x google)

In result of a proactive pitch, we worked with Penguin Books to launch Storytime Hangouts on Google +, aimed at making reading a more interactive experience for kids and parents. It was the App's first experiment is to bring the classic tale Three Billy Goats Gruff, published by Penguin's Ladybird marque, to life. It augments special masks over the video feed in Google Hangouts, so children can see themselves transformed into the different characters and can act out the story while they read along with their parents, with the text displayed on screen.

Creativity's Innovators of the Year Award “Google Penguin Storytime Hangouts”

Role: Creative/Art Director, BBH London